01
Make your native business easier to run.
Keep content, teasers, placements and campaign reporting in one workflow. Give your team more room to develop advertiser relationships and run campaigns.
Contimo for publishers
The technology to compete with Big Tech.
Your content, audience relationships and publisher environment are valuable assets. Contimo gives your media company the technology to build a stronger advertising business around them.
You have the audience relationship. Put more technology behind it.
Advertisers expect campaigns that are straightforward to run, easy to understand and accountable for results. Meeting those expectations should not mean connecting a new set of manual processes for every campaign. Contimo brings the native workflow together, from content and placements to optimisation and reporting.
02
Keep the experience yours.
Use placements and advertorials styled for your publication. Keep control over the brands, campaigns and content that appear in your environment.
03
Make it easier for advertisers to work with you.
Support your commercial team with connected campaign tools and advertiser self-service. Give buyers a clearer route from campaign setup to performance reporting.
04
Show the value beyond delivery.
Connect impressions and clicks with article engagement and campaign outcomes. Use that evidence to inform optimisation and your next advertiser conversation.
Native prebidder
Every placement, sold at its highest yield.
Plug your existing native partners in next to the Contimo Marketplace and your direct campaigns. For every placement, Contimo compares what each source will pay and serves the best offer, through one integration on your sites.
- Keep the native partners you already use
- Contimo Marketplace demand on top
- One integration instead of a tag per partner
- Yield per source, placement and site in one report
Placement: newssite.com · in-article 1
Contimo Marketplace
Direct campaigns
Native platform A
Native platform B
Illustration. The highest-yield offer wins the placement.
Publisher case · Customer anonymised
More campaigns. A stronger native business.
A publisher connected its native campaign workflow and introduced advertiser self-service.
Publisher case · Customer anonymised
16%
native revenue growth over six months
A publisher connected its native campaign workflow and introduced advertiser self-service. The existing team could handle more campaigns.
Result from one publisher case; not a forecast or guarantee.
Put optimisation to work on affiliate revenue, too.
The same focus on campaign performance can support your affiliate business. Use Contimo’s automated optimisation to improve how approved campaigns and creatives perform.
Existing optimisation product
3×
A Danish website tripled affiliate revenue with Contimo’s automated optimisation.
Result reported by Contimo for its existing optimisation product. Results vary by publisher. This does not describe the proposed expanded affiliate automation workflow.
Frequently asked questions
Does Contimo replace our publication’s identity?
No. Placements and advertorials can be styled for your publication. Your team keeps control of the content and campaigns you approve.
Can we keep our current native partners?
Yes. Plug them into Contimo and they compete for the same placements as the Contimo Marketplace and your direct campaigns. Contimo serves the offer with the highest yield.
Can advertisers operate campaigns themselves?
Contimo supports advertiser self-service, while publishers always retain control over which campaigns they accept. Advertisers can manage their campaigns within the publisher’s approval process.
Is Contimo only for affiliate activity?
No. Contimo supports premium native advertising, including native display and advertorial campaigns. Affiliate optimisation is one application of the platform.
Build on what makes your media business valuable.
Let’s look at your current workflow, advertiser needs and revenue opportunities.